Upload Live Photo to Instagram 24 Hours Why
These days, social media is all about documentation. Where y'all go, what you consume and drink, who you see, and what's most memorable: These are the typical fodder of Instagram Stories — seconds-long glimpses of people's lives, shared on Instagram for only 24 hours. Below, we've created a guide for you to learn what Instagram Stories are, how to share them with your followers, and how to brand sure those Stories are exactly what your audience wants to see. We'll cover the post-obit: Permit'due south get started. Instagram Stories allow Instagram users to share photos and videos to their Story — which is visible to followers of the user'due south Instagram account. Recently-posted Stories are denoted past a gradient border around the user'southward profile picture. Similar Snaps in Snapchat, Instagram Stories disappear after 24 hours. Your Instagram Story is published separately from the photos and videos found in the tiled gallery of your Instagram profile. And although you lot might know the basics of sharing them, there are hidden tools within the app that tin make the photos and videos you add to your Story more artistic and engaging. Instagram Stories allow you to share short videos and images to a temporary "Story." You can add together stickers, time stamps, and doodles to each Story and utilise certain filters and effects. If your account is public, your Story is visible to anyone, but if your account is private, your Story is only visible to those who follow you. Viewers take the selection of direct responding to your Story via direct bulletin (DM), but you tin also disable replies in your app'south settings. You can as well come across who'south viewed it by opening up your Story and swiping upwards on your screen. Instagram Stories can drive a ton of engagement and value — whether you're sharing a Story from a brand account or your own personal profile. A total of 500 meg Instagram users accept started sharing disappearing content on Instagram Stories, increasing the amount of time spent in-app every day to an average of thirty minutes. What's more, a lot of brands have already seen success publishing content to this platform. Instagram Stories have fueled the growth of brands like Bombas, Chameleon Common cold Brew, and Doritos. Whether publishers are trying to grow brand awareness, grow traffic to videos or newsletters outside of Instagram, or share sponsored posts, Instagram Stories allows them to publish fun disappearing content that infuses brand voice and personality without taking up too much of the boilerplate user's dwindling attending span. That'southward why Instagram Stories are so brusk and why they only last a short while on the platform. Instagram Stories terminal 24 hours on your profile earlier disappearing, only a video within your Story can be up to 15 seconds long earlier cutting to the next piece of content. You lot can likewise use a third-political party app to segment a longer video into 15-second increments to add to your Story. Just as Instagram Stories only last 24 hours before disappearing, the photos and videos themselves have a time limit when users view and play them. As a coating rule, the individual videos you add together to your Instagram Story each have a maximum ringlet time of xv seconds. If you add a video to your Instagram Story, for example, information technology'll play for upward to xv seconds, regardless of how long the original video was, and then terminate. Despite Instagram Stories' 15-2nd runtime limit, there are ways to play longer videos in your Story. Specifically, you can split a video that's longer than fifteen seconds into 15-second segments and add each segment to your Instagram Story and then they play ane afterward another. Here are some mobile apps that can assist yous make it happen: Instagram Stories announced at the top of your screen when you're on the Instagram mobile app. Because they're often the beginning pieces of content users see when they open Instagram, these Stories can get a ton of engagement and help you advertise your regular Instagram photo gallery to more users. Let's go over how you can view Instagram Stories. To starting time viewing Instagram Stories, open your Instagram mobile app and tap the abode icon on the bottom-lefthand corner of your screen. Instagram Stories are not available for viewing on the desktop site. One time you lot've navigated to Instagram's abode screen, you'll see a series of circular icons along the top, each of which represents the active Stories posted by the users you follow. These icons are highlighted inside a red square in the screenshot beneath. Equally you tin run into, your own Story is available for viewing (and adding to) on the far left of the Stories you follow. Each circular icon y'all see at the height of your home screen will accept a slope circle effectually it, denoting that the user has recently posted a Story. Tap on it to aggrandize the user'southward Story — it'll either be a photograph or a video, and the latter volition play automatically once you tap on the Story. A single Instagram Story tin can contain numerous individual photos and videos strung together in society of when the user posted them. The first slice of content you'll come across volition be the most recent one. Tap your mobile device's screen to cut to the next photo or video that the user has posted to their Story. Swiping left and right while viewing an Instagram Story volition allow y'all to shuffle between Stories from dissimilar users. When y'all open up an Instagram Story after becoming an Instagram user for the first fourth dimension, you'll see the following carte du jour: Use the above screenshot as a reference for viewing the Instagram Stories of the accounts yous follow. Did you lot know that you tin can use a 3rd-party tool to view Stories without the user knowing? An Instagram Story viewer allows you to spotter Stories anonymously. You lot might want to do this if y'all're scouting freelancers and don't want them to run into you start. Some Story viewers permit you to autosave copies of the Stories, while others will offering a paid choice so you lot tin automatically salve copies of new Stories. Instagram Story viewers are available on the web; you don't need to download an app. You can search for any username, and copies of the Stories posted from that username volition popular up. Hither's what that looks similar in Ingramer'south Instagram Story viewer: Additional tools you tin can use include: Ready to offset posting? Let'due south go over how you can create Instagram Stories step-past-stride. You can brand successful Instagram Stories also — but it requires a few more than hacks and tips to make them expect like the Stories big brands and influencers share. (Some of my favorite Instagram Stories are shared by chef Chloe Coscarelli, actress Busy Phillips, mattress make Casper, and interior blueprint app Hutch — and don't forget to bank check out HubSpot's Stories as well.) Just first, permit'due south review the nuts of how to share an Instagram Story. To start posting a Story, open up up the Instagram app and click on your profile epitome in the elevation left corner. Yous tin also swipe right or click the plus sign near the top correct. If you click the plus sign, you'll automatically be prompted to create a mail instead of a Story. To become to the Story creator, cull Story at the bottom correct. Once yous commencement creating your Story, yous tin can choose a filter by swiping correct and left on the filter carousel at the bottom of the screen. Normal means choosing no selection. It ways what it says: Tapping in one case on the camera button volition capture a photo, and holding downward volition tape a video. Instagram Stories can be 15 seconds in length, and so if you want to share a video that'south longer, film in fifteen-second stints, or employ a tool to split your longer clip into 15-2d installments. Create way volition take yous to a screen where you lot can create a Story from scratch. In this screen, you tin choose stickers, place gifs, and write text. Boomerang mode films looping GIFs upward to three seconds in length. Layout style will have y'all to a screen with four quadrants, in which you tin capture four different photos. Y'all tin alter the fashion of the grid. Multi-capture way allows you to capture photos and videos consecutively without needing to upload them separately to your Story. Photobooth fashion allows y'all to take four photos that then appear in consecutive order in your Story. There'due south a flash in between, giving the effect of photos taken in an bodily photobooth. Use hands-costless mode if you want to set up your photographic camera to film a video for you. Make sure you prop it somewhere stable earlier you start recording. We'll talk more than near this characteristic in a minute. The level selection will overlay a grid over your camera then that you tin accurately align objects then that they're directly. You tin combine this selection with other image capture modes such as multi-capture and photobooth. Now that you've chosen your filter and prototype capture mode, it'south time to actually start filming and creating content. Hold down on the push button to picture show a video, and tap once to capture an epitome. If you don't like the filter, you can modify it. You can as well add stickers, text, and drawings. Yous can too salve your edited photo or video to your gallery by tapping the "Download" icon up elevation. Knowing how to post to your Instagram Story is one thing, just knowing what to post is a different ... well, story. For businesses looking to tell their story on Instagram, it'due south important to know who your ideal followers are and what they'd be interested in seeing on Instagram. Remember, Instagram is a visual platform, but that doesn't hateful y'all can't teach or promote something in the process. Below, nosotros embrace a few ideas for using Instagram Stories to attract followers and build a customer base of operations. Sometimes, the best matter a business organization can do on Instagram is be as human equally possible. Ane mode to practise this is to postal service a brief video of a visitor role. Whether it's an office holiday political party or an award feast, posting footage of it to your Story is easy and in-the-moment entertainment for your followers. This content as well shows people you're a relevant and friendly voice in your market. Just as y'all might on your company weblog, you can utilise your Instagram Story to written report on the latest happenings in your industry. With the right design work, you can turn small news breaks — that don't merit an entire commodity — into a Story on your Instagram account. This keeps users coming back to you to stay abreast with market trends. You lot can even ask users what they call up, equally shown in the Instagram Story by HubSpot below. We'll explain how Instagram "stickers" can aid you do this in just a minute. Your product might not be the simplest or sexiest production in the eyes of the layperson. Well, your Instagram Story is the perfect format for showing potential customers how that production is used. Postal service a long video, segmented into 15-second clips that evidence users what your product or service does and how it helps your customers. If you sell software, for example, you lot might tape a video of your estimator screen, using a recording tool like Loom, that shows people how to log in, use the software'due south dashboard, and navigate to the various functions included in the product. Just remember to alter your video's dimensions before uploading information technology to your Instagram Story. Remember, Instagram Stories' epitome dimensions are 1920px high and 1080px broad, with an aspect ratio of nine:16. Does your arrangement host a trade conference or attend a big one every yr? Apply your Instagram Story to promote the event and tell your followers to wait for you in that location. Work with a graphic designer, or practise some artwork yourself, to illustrate an event flyer with all the data one would need to find you. Near of this you can do directly in Instagram. For example, use the native text options in your Story to add: Your blog posts and YouTube videos need all the exposure they can get. Even if social media isn't your web log'southward master source of traffic, your Instagram Story can assistance readers discover that mail service or video for the beginning fourth dimension and find it afterwards. In the screenshot beneath, Google Pixel used its Instagram Story to preview a video it published about a customer who used the device. When you tap all the fashion to the end of the Story, Google prompts yous to swipe upwards with your finger, where it then links you lot to the full video on YouTube. As your Instagram post-obit grows, you'll somewhen pick upwardly other business accounts who want to follow yous as well. Whether those accounts are your business organization partners or simply fans of yours, consider giving them shout-outs on your Instagram Story. This is a passive but effective way to nurture your relationships with the users that matter most to your business'southward growth. Nosotros'll explicate how to link to other accounts in an Instagram Story in the tips below. Now that you know the basics, let's run through tips and hacks for producing high-quality, clickable Instagram Stories. In one case you've captured a great photo or video, it's time to jazz it upward with some fun stickers. You can admission these past clicking "Create," then tapping the smiling sticker icon in the upper right-mitt corner of your screen once you've captured a photo or video. Here are some best practices after you choose a sticker. Y'all tin can pinch the sticker once you've added it to your Story to increase or decrease its size. You lot can too tap and drag information technology effectually the frame to change its position. Instagram releases unique Story stickers oft — whether information technology'due south for a weekday, a holiday, or a season. Check this department every day for new and timely stickers to add to your Story. Boost date on your Instagram Story past opening information technology upwards to other people doing the same things you are. Open up up the stickers section, and tap any of these buttons to customize your Story: Start typing in your location, and y'all'll be able to pull in a geographically-specific sticker to show where you are. When people view your Story, they'll be able to tap the location sticker and see other photos and Stories happening around the aforementioned place. Same concept here: If you add this sticker and type in a hashtag, your Story will announced in searches for that hashtag, and viewers will exist able to click information technology and see who else is using it. You tin can add a two-option poll to your Instagram Story, and y'all can fifty-fifty customize the possible answers and then they're more than unique than "Yep" or "No." Apply a poll sticker to gauge if people are really engaging with your content. Open up the Stickers carte, and tap on the camera icon. If you lot're a frequent video-recorder on Instagram, you know you need to concord your thumb against the record push button for as long equally you're recording. This tin can make it irksome when attempting dynamic and interesting videos that crave more hand mobility. But did yous know you can record these videos "easily-complimentary"? Increase appointment and views of your Instagram Story past letting viewers share them with their friends — equally directly messages (DMs). To do so, navigate to your app'due south settings, then to Privacy, then tap Story. Use the pen to add embellishment, symbols, or more text to your Story. If you tap the pen icon in the upper right-paw corner of your screen in one case you've captured a photo or video, y'all'll open up your options. From at that place, you lot can adjust the thickness of your pen stroke or alter the color you lot're writing with. I like using the highlighter pen to add emphasis to words — or fifty-fifty to highlight my photo or video. If you want to share a Story with a background color — like the images I've shared above — you lot can actually select it from the colour palette. Take a picture (it doesn't have to be a motion-picture show of anything in particular), and so tap the pen icon to open upwards the color palette. Sometimes, it'due south simply not plenty to send an Instagram Story to a item person — you need to requite them a shoutout in the photo or video itself. In these cases, Instagram allows you to tag up to 10 specific handles directly in your Story's photo or video. To mention an Instagram account in your Story, shoot a photograph or video and then tap the square "A" icon in the upper righthand corner of the screen. Enter the account you'd like to tag, starting with the "@" symbol and the account'southward first letter. Roll through the suggested accounts that announced beneath your cursor until you discover the account yous have in listen, and tap information technology. Meet what these options wait like beneath. The text on Instagram Stories is pretty bones — jazz information technology upwards with these tricks. If you lot're unsatisfied with the colour palette Instagram offers, create your own from one of the colors in the photo or video you've captured. Open up the text icon, and tap the eyedropper icon in the lower left-hand corner of your screen. Apply the dropper to sample a color from somewhere in the epitome you've captured, and use it when typing out text or using the pen tool. If yous want to add some extra drama to your text, add highlighting or shadowing past retyping or rewriting your text in a dissimilar color. I recommend choosing black or white to add together accent to a vivid colour you've picked. Then, motion the text above or underneath the brighter text to add some drama to your words. This one's tricky, but y'all can actually plough your text into a gradient rainbow. Tap the text icon, and type out your message to add to your Story. And then, highlight your text. This is where it gets tricky: Turn your phone to the side so y'all can concur 1 finger down on the right side of your text, and with another finger, tap on a colour and hold until the color wheel pops up. Then, slowly drag both fingers beyond both the text and the color wheel from right to left to create rainbow text. Go slowly, letter past letter until you've created a rainbow. (This i took me several tries before I nailed it, and I succeeded using both thumbs to highlight the text and the color bike.) Sometimes, you might want to add text or stickers to an image to build on it — perchance to promote a content offer or event, or to encourage viewers to swipe up to read a link you've shared (this is only available to verified accounts). Start editing the photo you want to share, post it, and relieve it to your camera curlicue. Then, swipe up on your screen to add the screenshot to the next installment of your Story — adding new text or stickers on top of the first photograph. Continue doing this for as long as you want the Story to final. Just make sure to go on taking screenshots of your latest photo so you tin can add to information technology. Snapchat users have e'er been able to see which of their friends have viewed their snapped Stories over the 24-hr period that the Story is visible. Well, Instagram Stories tin can practise the same thing — in exactly the same manner. To see who has viewed your Instagram Story, navigate to the homepage of Instagram on your telephone and click on the circular icon denoting your Story. See what this looks like in the screenshot below. Click on "Your Story" from the Instagram home screen and swipe upwardly from the bottom of your open up Story. This will pull up a list of all the accounts that take viewed this content. Seeing who's viewed your Story might be an ego heave to personal Instagrammers, but business organisation users can learn a lot about what their followers are interested in this fashion. By looking at which users view which Stories, you tin figure out which types of photos and videos you should proceed posting. When you're moving around text and stickers on your Story, y'all'll see blueish lines appear vertically or horizontally in the frame. These are guiding lines y'all can use to make sure yous're keeping everything centered. That said, make certain you don't add anything to your Story too loftier or too low in the frame — or information technology will be cut off when viewers ringlet through your Story, when Instagram adds things similar your name and how long ago your Story was posted that could cake out your carefully-crafted text. This i'southward piece of cake: Plough on music using your telephone'southward native streaming app, and record a video Story. Once you get set up to edit and share, make certain the sound icon isn't muted so your viewers can jam with you. Alternatively, if you'd rather your video be muted, tap the audio icon so a slash appears over it. Keen Instagram Stories aren't simply created through the Instagram app. You tin also upload photos and videos from your mobile device's native camera curlicue. To upload a photo or video for apply as an Instagram Story, open your Instagram Story's photographic camera lens and tap the trivial foursquare icon on the bottom lefthand corner. See what this looks like beneath. Nosotros hope these tips help you post killer Instagram Stories your audience won't be able to stop post-obit. There are lots of subconscious ways to accept your Stories to the next level — some we may not even have covered hither. Our best communication? Go along clicking around and run into what you lot can do with the latest updates from the app. Happy 'gramming! Editor's note: This post was originally published in Nov 2017 and has been updated for comprehensiveness. 
What are Instagram Stories?
How do Instagram Stories piece of work?
Why should you use Instagram Stories?
How long are Instagram Stories?
How to View Instagram Stories
1. Open up Instagram and navigate to the home screen.
two. Tap on a circular icon to view that user'due south Story.
3. Tap to navigate between a Story'southward photos and videos.
4. Swipe to navigate from 1 Instagram Story to another.
5. Use an Instagram Story viewer to view Stories privately.
How to Make an Instagram Story
one. Open upward the Instagram app and tap your profile picture near the upper left-hand corner.
2. Choose a filter and paradigm capture way.
Aside from a filter, you can choose a capture mode when taking a photo or filming straight from the app. The options appear on the left-paw side of the screen.
You accept a few options to choose from:Normal
Create
Boomerang
Layout
Multi-Capture
Photobooth
Hands-Gratuitous
Level
iii. Capture a photo or video using the camera.
4. In one case you lot've edited your photo or video, tap "Your Story."
How to Use Instagram Stories for Business
1. Mail footage of an role event.
two. Mail service breaking news about your industry.
iii. Demonstrate your product.
4. Promote a visitor event.
5. Preview one of your company'due south weblog posts or videos.
six. Mention other companies who follow or work with you.
Instagram Story Tricks and Hacks
one. Use stickers.
Change the size of your stickers.
Check stickers every day for new and unique ones.
Add together location, hashtag, poll, and selfie stickers.
Location Stickers
Hashtag Stickers
Poll Stickers
Selfie Stickers
And so, take a selfie — or accept a picture of anyone else's confront (that will work as well). Then, you lot tin use that face to decorate your Instagram Story. Somewhat creepy, but very memorable and funny, likewise.ii. Record a hands-free Instagram video.
The hands-free video feature can be constitute in the list of image capture options, as shown above. Just tap the tape button once to start the video, and once more to cease it after you've gotten the footage yous want.three. Let viewers share your Stories.
Toggle on "Allow Sharing as Message" and then viewers tin DM your Story to friends to increase your audience achieve. Voila!
4. Utilize the pen.
5. Add a background color.
Y'all can cull 1 of the colors from the three available menus, or if y'all desire a specific shade of i of those colors, you can open up upwards the full color spectrum by pressing and holding one of the colors.
Then, scribble anywhere on the screen, and concur your finger down until you get the groundwork colour you desire to appear.
If you desire to get really crazy, you could employ the eraser tool (the quaternary option) to create new words or shapes from the background, too.
6. Mention some other Instagram account in your Story.
Once yous post this Story, the person or business relationship you've tagged in the photograph or video will receive a notification of your shoutout, regardless of whether or not you transport the Story to them.seven. Make your text funkier.
Customize your colors.
Add a driblet shadow to your Story's text.
Turn your text into a rainbow.
Gradually add text to a Story.
8. See who has viewed your Instagram Story.
9. Center your text and stickers.
Don't put your text too high or too depression on the screen.
x. Add music to a Story (or mute it).
11. Upload Instagram Stories from your phone's camera roll.
Tapping the icon shown above will recall your phone'southward native media gallery, where you can select whatever photograph or video to publish as an Instagram Story. It'due south that easy.Post Instagram Stories to Grow Your Adience
Originally published Jul 1, 2021 7:00:00 AM, updated October 07 2021
Source: https://blog.hubspot.com/marketing/instagram-stories
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